Gather Network, a leading platform enabling publishers to monetize without ads, took to Twitter to announce a launch of a rewards program in association with Boson Protocol, a decentralized autonomous commerce enabler. Gather Network tweeted that the strategic partnership looks forward to bringing about big changes in e-commerce through the purchase of physical assets with their $GTH using Boson Protocol’s NFTs.
Boson Protocol tweeted the collaboration would strengthen the ecosystem to deliver exceptional service to its users and is thrilled to join hands with Gather Network, a service provider that opens a new world of opportunities in generating revenue without adverts.
Gather Network was quick to take to its blog to shed more light on the collaboration with Boson Protocol. It mentions that users will benefit from this alliance in the form of innovative loyalty programs that allow publishers to enjoy renewed rewards and incentives; user benefits would be a result of NiftyKey available through Boson Protocol. This platform allows users to make transactions using a predefined system that is based on Web3 data and, in turn, paving its way to becoming a popular system amongst crypto enthusiasts.
The blog post further explains the rationale behind the alliance: it intends to enable transactions to purchase everyday essentials using the $GTH token, which will bring two ends of the non-crypto world and crypto world in the same dimension. By doing so, it will successfully introduce its own token $GTH to beginners.
According to media reports, Justin Banon, Founder and CEO at Boson Protocol expressed his excitement over the deal and stated that it would unlock the opportunity to earn rewards through its decentralized ecosystem. He also stated that the alliance is in perfect sync with their mission to introduce innovative smart contracts in the non-crypto space, taking Web3 data value sharing infrastructure a notch higher.
The partnership will be able to generate a steady income for its pool of publishers and concurrently drive a great reward system for both its existing user base and beginner through its own token $BOSON. Founder and CEO of Gather Network Reggie Jerath was reported stating that the partnership is ready to disrupt the e-commerce space by allowing trustless systems to work through Non-fungible (NFT) tokens and will transform the digital advertising space.