The Sandbox recently announced an official partnership with Banijay. The collaboration will see Peaky Blinders and Black Mirror entering the metaverse.
The announcement was made on the official X/Twitter account of The Sandbox. The tweet talked about the acclaimed series coming into the Metaverse. The parties will work together to develop Peaky Blinders and Black Mirror-themed virtual experiences on The Sandbox.
After the development is finished, players will be able to select their beloved characters in the metaverse. They will also gain the ability to unlock new areas and explore the series’ worlds.
No specific details regarding the online experiences have been shared yet. However, fans expect The Sandbox to release the details in the upcoming weeks.
Originally released in 2011, Black Mirror became an instant hit due to its complex plot. The episodic show is known for its intuitive ideas exploring personal behaviors.
Conversely, Peaky Blinders is a popular show set in Birmingham. The critically acclaimed show revolves around Tommy Shelby, the leader of the Peaky Blinders gang.
Both shows have accumulated massive fan bases across the world. Given their stature, a partnership with The Sandbox seems like the natural choice. The media and entertainment industries have been witnessing similar partnerships for a while now.
Popular movie franchises and series are leveraging Web3 technology to entice their audiences. From the fans’ point of view, the franchises are offering them a chance to immerse themselves in their favorite cinematic worlds.
Sony Pictures recently worked with MeetKai and Spyglass Media Group to launch Survive Thanksgiving on November 1. Similarly, Magnificent Century also worked with The Sandbox to develop digital experiences for the TV series.
The buzz created by these partnerships is a major reason why The Sandbox is expanding its reach across other franchises as well.