The Polygon network welcomes a new startup to its ecosystem. Trustizen is one of the fastest-growing projects in DeFi that directs its focus to the luxury goods market. This is a growing avenue that is being brought into DeFi and the NFT market rapidly. Focusing on trust and reputation, Trustizen emerged as a one-of-a-kind project in the luxury market. This addition will expand the Polygon network to a new and untapped market.
The recent stats show that the new generation is very much interested in purchasing luxury items through cryptocurrencies. However, there is barely any setup to facilitate this demand in the DeFi currently until now. Trustizen defines itself as a trust-free platform for trading luxury and lifestyle items and products. The specific focus on Trustizen helps it preserve the hard-earned reputation of the brands through verified purchases with the community. Trustizen’s mission is to reduce the flow of counterfeit lifestyle products in the market. Trustizen facilitates the purchase of both real-time items integrating them with the NFT market. This will also bring the luxury market to the metaverse.
The novel project was welcomed into the Polygon Studio recently. For those who are not familiar, Polygon Studio is the NFT wing of the Polygon network. It was put in charge of overseeing NFT adoption and bringing new projects to the network. Furthermore, this establishment is responsible for bringing the web3 tools of the blockchain to other startups and businesses and creating a compatible atmosphere for them. The overseeing aspect of Polygon Studio involves marketing, promotions, and investments. Thanks to its earnest attempts, the network is already home to some of the popular Gaming and NFT projects like OpenSea, Aavegatchi, UpShot, Zed Run, Megacryptopolis, Skyweaver, and more. The network also offers support to Ethereum-based metaverse, Decentraland.
The new arrival Trustizen will focus on integrating NFTs with lifestyle items. Polygon’s reputation in the DeFi is expected to help this up-and-coming project to get more brands on board the platform. The strategies and the suite of investors that follow Polygon will have a huge impact on the growth of the project. Trusted is planning to host a seed funding round to collect $1 million to fortify its infrastructure and scalability.
The luxury market is one of the largest untapped markets in DeFi. According to reports, the global luxury market is valued at nearly $300 billion. However, such a huge business opportunity has missed the eyes of the crypto space for so long. Recently, the FTX exchange appointed Lauren Remington Platt, a model turned entrepreneur, to assess the possibilities of integrating the market. Now, Trustizen is launched on Polygon to exploit the two very things the brands value so much; trust and reputation. This new approach expands the market of Polygon beyond the known horizon.