UAE Pro League partners with Chiliz for Web3 fan engagement

The ADNOC Pro League, also known as The UAE Pro League, is a football league in the United Arab Emirates. It features competition among fourteen clubs. Established in 1973, this league operates through a system of promotion and relegation. 

Al Orouba (Sharjah) clinched the title, while Al Ain boasts a record of securing 14 league championships. The 2023-2024 season draw marked a milestone as it utilized the AI program ‘ChatGPT’ for the first time in that region. 

The UAE Pro League’s vision for advancement aligns with the support from the UAE’s leadership, which aims to realize its strategic plan objectives spanning from 2020 to 2030. In an attempt to keep up with technological progress, the UAE Pro League has partnered with Chiliz, an eminent Web3-focused company in the blockchain industry that has developed a fantasy football game based on Web3 technology. This collaboration aims to provide fans with an opportunity to experience the game through blockchain technology. 

Additionally, fans will have access to game-scored balls verified on the blockchain, allowing them to own a part of football history. 

Chiliz’s support for MENA football is strengthened by the partnership. Chiliz wants to bring advanced technology to the UAE Pro League and boost football in the UAE by partnering with it. “We’re thrilled to partner with Chiliz in this multi-year agreement to bring groundbreaking Web3 technologies to our fans,” said UAE Pro League CEO Waleed Ebrahim Alhosani. This partnership is a pivotal step in UAE Pro League’s global expansion, which will set a new standard for technological innovation in sports.

The UAE Pro League’s CEO said Chiliz provides ADNOC Professional League fans with a new and unique experience they can enjoy. 

As highlighted by Alexandre Dreyfus, the CEO of Chiliz and, Chiliz has reached a point in its journey by partnering with the UAE Pro League. He stressed the company’s dedication to leading the way in incorporating Web3 technologies into football and mentioned that they focus on improving fan engagement through these platforms. They are enthusiastic about contributing to the growth and success of football in the MENA region by leveraging their technology, expertise, and broad network within the global sports sector. 

Chiliz (CHZ) is a currency designed to transform sports and entertainment into assets. Utilizing Web3 technology, the Chiliz platform facilitates the development of products tailored to the general fans. is the brain behind Chiliz, which aims to provide fans with more interactive ways to support their teams. This partnership has garnered a lot of attention and positive sentiment from many investors and sports fanatics alike, which could result in the token’s price doubling very soon. 

The use of Web3 technology, shown by Chiliz teaming up with the UAE Pro League, is changing how fans engage with sports. By offering blockchain-based fantasy football games and allowing fans to own game-scored balls that are verified on the blockchain, supporters can now interact like never before. 

Web3 brings transparency, security, and fan participation, setting a benchmark for sports innovation. This progress is in line with the UAE Pro League’s aim for advancement and global growth, highlighting the importance of Web3 in enhancing the sports experience.

Trevor Holman

Trevor Holman follows crypto industry since 2011. He joined CryptoNewsZ as a news writer and he provides technical analysis pieces and current market data. He is also an avid trader. In his free time, he loves to explore unexplored places.

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