- DeFi App (HOME) simplifies decentralized finance with gasless transactions.
- 200 million HOME tokens airdropped to eligible Binance BNB holders.
- Binance’s HODLer Rewards program attracts new users, despite controversy.
Binance has officially launched its DeFi App (HOME) project, marking the 22nd addition to its popular HODLer Rewards program. The exchange announced the listing of HOME tokens and a retroactive airdrop to BNB holders who participated in various yield programs. This initiative targets users who engaged in Binance’s Simple Earn or on-chain yield products between June 6 and June 9, 2025.
Airdrop and HOME Token Listing
The DeFi App (HOME) token airdrop will distribute 200 million HOME tokens to eligible users. These tokens will be transferred directly into their Spot Wallets, and users will receive them at least one hour before trading begins on June 12 at 15:00 UTC.
This distribution is designed to reward active users who have subscribed to BNB in Simple Earn or interacted with Binance’s yield platforms.
The HOME token, which serves as the native currency of the DeFi App ecosystem, aims to simplify decentralized finance by offering users gasless transactions across multiple blockchains.
The project also ensures full user custody over their tokens, eliminating the need for cross-chain bridges. It is designed to bring decentralized financial services to a wider audience, making them more accessible and easier to use.
Binance is also introducing an initial circulation of 2.72 billion HOME tokens, which represents 27.2% of the total supply. The full token supply is capped at 10 billion. Following the launch, Binance plans to distribute an additional 100 million HOME tokens through marketing campaigns set for three months after the listing.
Controversy and User Reactions
Though the airdrop has attracted the interest of the masses of users, it has created controversy. Exclusivity of the Binance reward Alpha users Only: Some users on Binance have also taken to social media to air their grievances about the rewards being exclusive to Alpha users.
These persons believe that they have been ignored, seeing that testnet users have yet to get the same rewards. Such dissatisfaction has prompted the formation of a hashtag on social media, StopBinanceAlpha, where users express their anxiety about the fairness of the program.
#Binance is excited to announce the DeFi App (HOME) HODLer Airdrop – @defidotapp $HOME.
BNB Holders, get ready! The Airdrop page will be available on the Binance Airdrop Portal in 5 hours. Plus, this token will be listed on Binance soon!
👉 https://t.co/7T7ZEdw32Z pic.twitter.com/jtab3V2QoI
— Binance (@binance) June 12, 2025
These complaints notwithstanding, Binance HODLer Airdrops program has made a considerable contribution to bringing new users to the site. Evidence indicates that recently the Binance wallet service has overtaken MetaMask and OKX in regards to user volumes.
Such a wave of activity is being explained by the growing popularity of the Binance Alpha rewards program, which has managed to effectively motivate users to stick to the platform.
Another move that will help Binance to cement its place as one of the most popular platforms in the decentralized finance sector is the launch of the DeFi App (HOME) and the related airdrop.
As more users explore its yield programs and purchase HOME tokens, Binance is seeking to establish itself in the constantly growing DeFi ecosystem.
