Leading US crypto exchange Coinbase has announced the launch of over-the-counter (OTC) trading for institutional customers. This feature will enable institutional investors to conduct direct trades among each other. Clients will now also be able to leverage Coinbase\u2019s crypto exchange and OTC service.\r\nSpeaking on the development, Christine Sandler, Head of Sales, Coinbase said that the incessant demand for OTC crypto trading compelled the exchange to make this move. \u201cWe launched our OTC business as a complement to our exchange business because we found a lot of institutions were using OTC as an on-ramp for crypto trading.\u201d\r\n\r\nSandler also announced the probability of the OTC service being integrated with Coinbase\u2019s custody services, to store the digital assets for the clients securely. With this initiative, Coinbase joins the pool of businesses like Circle, Genesis Trading, itBit, Kenetic Capital, SFOX, and others, which currently offer OTC trading services.\r\nOn being asked as to what makes Coinbase\u2019s OTC trading stand out from its peers, Sandler remarked, \u201cCircle and a number of others have complementary products, but they also trade on a proprietary basis, so they are the counterparty to each transaction, while we, in fact, are matching client orders.\u201d\r\nCircle, a crypto-based financial service has a similar OTC service dubbed Circle Trade which was launched in February 2018 following the acquisition of the Poloniex exchange.\r\nCoinbase has reportedly started allowing its clients to trade any asset that is available on Coinbase Prime, an institutional investing platform.\r\nCoinbase\u2019s move comes at a time when the crypto market is going through an unfavorable environment with digital assets experiencing a dramatic decline in their market values. Recently, Coinbase announced yet another significant development with the listing of Ethereum Classic (ETC) to its Coinbase wallet.